So, it’s been 100 days since lockdown! Yes, you read that correctly. Now we appear to be referring to this period as the Coronavirus era. We have all had the chance to hit the pause button and take the time to reflect on what really matters.
During lockdown, the need for content has seen people connected with each other and the number of videos with “at home” in the title increased to more than 50% around the world compared to the previous period. Sharing content online with blogs, online tutorials etc are a great way to connect with your audience. Do you send newsletters? Could you share a weekly blog? Finding the joy in the simple things are even more important during times of crisis. Things that keep us positive and bring a smile to our face, such as a video of teddy bears on a roller coaster – https://www.youtube.com/watch?v=40Yu56fAxXg, help to spread some happiness.
Unfortunately we can’t ignore the fact that COVID-19 has had a serious impact on our economy. With many businesses struggling to keep afloat and suffering from many a sleepless night.
As we begin to come out of lockdown in the UK and many feel a sense of normality again, now is the time to be prepared with a new marketing campaign. Whether it’s based around your brand, products, an important step is to focus on attracting business via your website with impactful branding, engaging content and a social media marketing strategy.
Is your website up to date? Do you need help with refreshing your content?
Are you ready to start securing those sales from day one?
Your marketing plan can play a huge part in the results you can achieve within the first few weeks and months after lockdown. Go Plan B can support you by making up for lost time by reviewing and updating your website and social media content so that you can focus on your business.
Go Plan B’s post lockdown support package includes a review of your website and social media platforms including creating a marketing strategy which includes Paid Advertising (PPC) and email marketing.
If you’re failing to keep up with your business marketing, then you need a Plan B!
Go Plan B are currently offering a discounted post lockdown rate to all local businesses in and around Storrington. Contact us today at laura@goplanb.co.uk
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